About the company
A global B2B events business known for producing major international conferences for senior executives, with a fast growing division focused on energy and manufacturing running a portfolio of large scale international events each year.
Role responsibilities
Set and deliver the marketing strategy for a division running a portfolio of major international events each year
Lead, develop and grow a team of marketers and an editorial function, including future hiring
Report on key marketing performance indicators and share results with senior leadership on a regular basis
Run and share the results of a marketing test every month to keep the team's approach sharp
Own editorial strategy and content direction across the event portfolio
Work closely with production, sales and other departments to hit shared business goals
Track competitor activity and emerging marketing methods to keep the division ahead of the curveCandidate background
6+ years marketing experience, ideally gained in B2B publishing, conferences, events or exhibitions
At least 2 years managing and developing a team, with a genuine ability to coach and motivate
Strong digital marketing skills across SEO, SEM and social media
Commercially minded, comfortable owning budgets and reporting on ROI
A confident communicator able to work with stakeholders at every level
Self driven and able to manage multiple priorities independentlyClosing note
This is a rare chance to step into a newly created, genuinely strategic leadership role within a fast growing international events business, with real scope to build and shape your own team. To find out more or apply in confidence, contact
