The purpose of this role is to effectively manage the implementation and execution of Ad Ops strategies and the day-to-day communication with clients to help achieve their goals.
Job Description:
Key responsibilities:
- Ensures digital campaigns are trafficked effectively to achieve expected performance targets.
- Owns implementation of Ad Operation recommendations and is responsible for troubleshooting within platform (e.g. GCM).
- Ensures campaigns are set up correctly and ad creatives are in the correct format.
- Proactively reviews and manages client data to ensure optimal performance on all campaigns.
- Tracks and reports on campaign results, gathers data analysis and participates in weekly calls.
- Identifies non-compliance with established taxonomies and initiates correction processes to ensure data consistency.
- Oversees the campaigns' performance against client key performance indicators.
- Develops and maintains relationships with the client team and other disciplines to nurture performance growth.
- Drives effective client relationships with accurate and timely performance communication.
- Delivers accurate campaign setups and thorough testing.
- Manages and prioritizes the executive and analyst workflow.
- Ensures best in class delivery of Ad Ops work.
- Builds strong relationships across the client services team and with clients.
- Delivers ongoing training to the team to ensure consistent and industry-leading expertise around ad serving platforms and other relevant technology.
- Communicates and manages relationships with internal and external clients.
- Communicates and manages relationships and training with media partners.
- Ensures all campaigns are trafficked in compliance with established data taxonomies.
- Provides subject matter expertise in at least one connected tech stack (i.e. Google).
- Deploys site-side tracking across multiple tag management solutions (e.g. GTM).
- Supports operational activities and drives excellence in customer service through accurate and consistent delivery and supplier operations.
- Supports a culture of operational excellence in all client operations processes and activities.
- Supports the team in running analysis and problem-solving sessions to improve day-to-day work and support in resolving issues with the broader business.
- Collaborates with 3rd party suppliers, including digital agencies and partners.
- Develops key media owner and senior client relationships to enhance our offering.
- Upholds a positive working culture, ensuring the organization is recognized for maintaining a strong reputation with all internal and external stakeholders.
- Ensures monthly reporting and insights sessions take place and that the actionable outcomes are implemented by specialists.
- Attends key client meetings with campaign managers.
- Drives effective collaboration across account manager teams.
- Integrates and articulates digital thinking, platforms, and solutions within the planning teams.
- Establishes innovative shared strategy products and processes.
Location:
Sandton
Brand:
Amplifi
Time Type:
Full time
Contract Type:
Permanent
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