HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.
Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.
Job Description
Anticipated Contract End Date/Length: 3 months contract
Work Setup: Hybrid (3-4 days in office)
Our client in the advertising and marketing industry is seeking an experienced Senior Social / Digital Strategist to join their Africa Operating Unit to coordinate the integrated delivery of ground-breaking work. As a Senior Social Strategist, the selected candidate will help define how social shows up strategically for a renowned beverage brand you will represent across Africa. This will be a role that sits at the strategic heart of the Africa level campaigns. Social and Digital sits at the forefront in Africa, and the selected candidate will play a pivotal role in translating the client’s business challenges and objectives into fully integrated social strategies and executions.
What you will do:
- Be the voice of social strategy for a renowned beverage brand you represent for continental Africa, supporting the leadership team, End-to-End teams and client services in delivering groundbreaking and effective social strategy for our clients.
- Hold a deep understanding of the various platforms available to reach audiences and help shape clients’ social ecosystems.
- Help clients meaningfully connect with their communities by identifying key insights (audience, brand, culture, platform) and developing subsequent strategies.
- Partner with integrators and broader capability teams to proactively identify opportunities and ensure a joined-up approaches to delivering effectively against client business objectives.
- Assemble strategy into presentation materials and be comfortable presenting for senior level clients.
- Conduct on-site and remote workshops for a renowned beverage brand category client to optimise their social strategy.
- Flexibility in strategic approach, covering the following core competencies:
- Social Strategy
- Content/ Platform Strategy
- Creative Strategy
- Influencer strategy
- Work with the end-to-end and insights teams to better understand audiences and brand activities on social media from a data perspective as well as add a strategic layer to monthly reports for key clients.
- Inform KPIs and define measurement solutions to clients.
- Work with client services and creative teams to inspire and guide ideation and to make sure the creative deliveries are in line with approved strategy.
- Work with the broader social team across the continent to ensure strategies are implementable, unearth additional insights, and optimise where required.
- Demonstrate what ‘good’ looks like for social strategy, ensuring we have a solid range of strategy frameworks and learning to drive work and defining best practices and best in class case studies.
- This role will be aligned to the Social Team and will report directly into the Social / Digital lead for Africa.
Qualifications
- 5+ years of proven strategy experience in a social media agency, integrated agency, or for a well-known platform or brand.
- Experience working for top draw brands and with senior stakeholders or in a senior client-facing role.
- Strong experience working alongside other teams delivering fully integrated marketing solutions.
- A passion for Social with fully up-to-date knowledge of social networks, social tools and social media trends.
- Solid experience with quantitative and qualitative performance metrics and insights.
Additional Information
Please note that only applicants selected for an interview will be contacted.
Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.
HelloKindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.
#J-18808-Ljbffr
