Measurement & Attribution Specialist (Marketing Mix Modeling)
Location: Central London - Hybrid (Tue, Wed, Thu on-site)
Contract: 12 Months
The Role
Are you an econometrician who speaks fluent C-suite?
We are looking for an Econometric Translator to bridge the gap between complex statistical modeling and high-stakes commercial media strategy.You'll advise senior marketing and analytics leaders to validate Marketing Mix Models (MMM), challenge channel saturation myths, and turn complex regressions into multi-million-pound investment decisions.
What You'll Do
Challenge & Validate MMMs: Advise stakeholders on modern Bayesian MMM frameworks, calibrating models with geo-experiments and incrementality testing.
Translate Math into Strategy: Distill adstock decay, saturation curves, and marginal ROI into crisp, commercial recommendations for non-technical executives.
Empower Commercial Teams: Arm internal sales teams with data-backed narratives and workshops to handle complex measurement objections.
What You Bring
3+ years of hands-on experience running or auditing MMMs (brand, media agency, or econometrics consultancy).
True Econometric Depth: Practical mastery of adstock decay, Hill/saturation curves, multicollinearity, and baseline adjustments.
Executive Storytelling: The rare ability to explain statistical nuances clearly to senior commercial stakeholders.
Bonus: Experience with modern open-source Bayesian MMM frameworks (e.g., Meridian, LightweightMMM, Robyn) and lift-test calibration.
Ready to Apply?
We are currently working against an immediate shortlist submission deadline. If you have the econometric chops and consultative edge for this seat, apply today or send your updated CV directly to (url removed) to arrange a quick introductory call.
Randstad Technologies is acting as an Employment Business in relation to this vacancy