Role: Marketing & Communications - Marketing Engagement
⏳ Duration: 6 Months Contract
💷 Rate: £20.00 to £25.00 per hour (Inside IR35)
📍 Location: London (Hybrid Working)
A well-established, top-tier consulting firm is looking for a marketing and communications manager to join their client relationship marketing practice, focusing on top-tier Financial Services accounts across Banking, Capital Markets, and Insurance. In this role, you will bridge the gap between brand strategy and revenue generation. Working alongside senior account leaders, partners, and business directors, you will design and roll out bespoke marketing programmes tailored to key executive decision-makers within a select portfolio of high-value clients.
Key Responsibilities
Account-Based Marketing (ABM): Own and execute the end-to-end marketing strategy for a priority enterprise account, while supporting strategic initiatives across two to three additional key clients.
Pursuit & Bid Support: Collaborate with business development and bid teams to create compelling, differentiated messaging and targeted collateral that help win high-stakes competitive deals.
Integrated Campaigns: Build bespoke engagement journeys using tailored digital content, direct outreach, client roundtables, executive events, and LinkedIn campaigns.
Performance & Insights: Use interaction data, client feedback, and market intelligence to refine ongoing activity, measure return on investment, and present clear commercial outcomes to practice leaders.
Internal Collaboration: Partner closely with international project groups and regional marketing teams to coordinate campaigns across complex, matrixed business units.
Essential Skills
Experience: 5+ years in B2B marketing, ideally across professional services, consultancy, or financial markets.
ABM: Proven background in account-based or deal-pursuit marketing.
Influence: Confidence to challenge and advise senior partners and directors.
Analytics: Strong track record using campaign data to drive decisions and prove ROI.
Tech: Hands-on with CRM systems (e.g. Salesforce), marketing automation (e.g. Eloqua), and LinkedIn Sales Navigator.
⏳ 6 Months Contract | 💷 Rate: £20.00 to £25 per hour (Inside IR35)
📍 Location: London (Hybrid Working)
Join an internationally renowned consultancy in a high-impact, autonomous role shaping major client accounts. Enjoy strong campaign backing, clear progression routes, and a collaborative global culture.
Interested? Apply directly to the advert or send your CV to (url removed).
Randstad Technologies is acting as an Employment Business in relation to this vacancy
