Digital Marketing Executive
Location: Ormskirk, Lancashire (Hybrid model)
Salary: £29,000-£31,000 per annum on a permanent, full time basis
About The Role:
We’re recruiting for a Digital Marketing Executive with our client based at their head office in the Ormskirk area to join their marketing team. The key responsibility of this role will be to create and prepare digital content alongside assisting with a number of key customer facing marketing activities for the entire portfolio.
In this, you will provide support to the Digital Marketing Manager and will work closely with the wider Marketing function. With an excellent understanding of the marketing delivery chain, this role will work on fast-paced and challenging campaigns spanning PPC and Paid Social, website performance and content, SEO, CRO, social, email and reporting, with support from the wider Marketing team and agencies, aimed at driving maximum ROI.
Key Responsibilities:
Maintain and monitor website activity and performance by conducting in regular digital reporting and insight analysis by using tools and software such as GA4 to measure the performance of online campaigns whilst also identifying opportunities for improvement.
Executing key marketing activities across digital channels to ensure timely, on budget delivery that drives customer retention and acquisition.
Developing and manging a diverse range of digital campaigns, including PPC and SEO.
Working with digital agencies to develop compelling campaign messaging and creative content.
Identifying opportunities for the integrating of digital campaigns with offline activities that ensure a seamless customer journey.
Monitor websites, paid search, paid social and organic channel activity.
Support customer facing communications such as online promotional content and email marketing.
What We’re Looking For
At least 2-3 years of digital marketing experience
A marketing degree or a similar qualification is essential
Proven, track record of working on effective digital marketing campaigns
Solid knowledge of digital marketing / marketing systems such as: Google Analytics, Google Ads and Meta Ads.
Proven experience of digital acquisition channels and techniques, including: PPC and Paid Social, E-Mail, Social Media & Website Performance
If this sounds like the perfect role for you then please submit your CV.
This vacancy is being handled by Aspire Recruitment. Please be aware we receive a high volume of applications and regularly receive applications from candidates who exceed the job credentials. We will only contact you within the next 14 days if you are selected for interview. Aspire Recruitment is committed to equality, diversity, and inclusion. We welcome applications from all suitably qualified individuals regardless of age, disability, gender identity or expression, marital status, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. Should you apply for this role, we will process your data as detailed in our Privacy Policy which can be found on our website and by applying for this opportunity I agree that Aspire Recruitment will keep me informed about potential employment opportunities regularly and that I can choose to opt out of receiving information at any time