Flexible External Communication Liaison Act as the primary contact for external stakeholders (Pharma & Trade), including service providers, members, vendors, and the media. Coordinate communication efforts with media outlets, including press releases, public statements, and event coordination. Assist in developing strategies for external communication, including social media, newsletters, and public relations campaigns including campaigns around primary healthcare calendar tentpoles. Build and maintain positive relationships with key external parties, responding promptly to inquiries and requests for information. Internal Communication The drafting of all formal communication applying the nuance of healthcare. Ensure the companys marketing initiatives are communicated effectively to employees to build awareness, engagement, and alignment. Assist in the development of internal newsletters, memos, or emails that highlight key marketing projects, product updates, or company-wide campaigns. Brand Representation & Public Relations Ensure consistent and clear communication of the organizations brand and messaging across all platforms. Represent the organization at public events, meetings, and conferences as required. Handle inquiries from external sources, ensuring the organizations image is positively represented and managed. Brand re-evaluation with associated strategies including formal documents such as Guidelines and Annual Congress as flagship Brand event. Crisis Communication Assist in the development of crisis communication strategies to manage unforeseen situations that may affect the organisation's reputation. Support senior management in handling sensitive communication matters, ensuring transparency and clarity while safeguarding the organisations image. Content Creation & Review Develop content for internal and external communication materials, such as newsletters, brochures, websites, and press releases. Review and edit communication content from various departments to ensure clarity, accuracy, and consistency with the organization's tone and policies. Communication Strategy & Planning Assist in the creation and execution of a comprehensive communication strategy that aligns with the organizations objectives and values. Monitor and assess the effectiveness of communication campaigns, making recommendations for improvements based on feedback and analytics. Event Coordination & Public Engagement Coordinate and manage events, conferences, webinars, and other external engagement opportunities. Assist Branches and SIGs to run academic events through our internal Database platform providing a 360 approach to event design. Ensure that communication during these events is seamless and aligned with the organisations key messaging. Manage the Transformation Inclusivity Diversity and Equity procedure closely aligned to the booking of events in the official calendar and manage the associated advertising policy accordingly. Reporting & Analytics Monitor communication channels and gather feedback to assess how effectively the organisations message is being received. Provide regular reports on communication activities and results, offering insights into areas for improvement. Excellent verbal and written communication skills. Strong interpersonal skills, with the ability to build relationships and interact effectively with people at all levels. Proficient in social media management and content creation. Attention to detail and high level of accuracy. Ability to manage multiple tasks and priorities in a fast-paced environment. Creative thinker with the ability to suggest new ways to communicate effectively. Strong organizational and time-management skills. Experience with public relations, media relations, and crisis management is a plus. Knowledge of communication strategies and tools.
