Skills
Creative & Technical Skills
Commercial photography (studio, product, lifestyle, portrait, property)
Visual storytelling and brand communication
Image retouching and colour grading
Adobe Creative Suite (especially Photoshop)
Lighting setup and composition
Print production and finishing
Design of marketing materials (flyers, menus, business cards)
Professional & Workplace Skills
Project management (end-to-end delivery)
Workflow planning and organisation
Working to tight deadlines
Client liaison and relationship management
Interpreting briefs and delivering to brand guidelines
Cross-team collaboration (marketing, designers, stakeholders)
Leadership & Personal Strengths
Team leadership and mentoring
Strategic thinking
Problem solving
Communication skills
Commercial awareness
Decision making and accountability
Time management and prioritisation
Practical & Technical Trade Skills
Sign making and installation
Safe use of access equipment (IPAF/PASMA)
Skilled use of hand tools and workshop machinery
About
I am a highly experienced visual communicator and creative professional with over 20 years’ experience translating ideas, brand strategies, and client briefs into compelling visual content. Throughout my career, I have built a strong reputation for combining creative thinking with practical, results-driven delivery, ensuring that projects not only look visually engaging but also meet clear commercial and marketing objectives.
My core strengths lie in photography, design, and visual production. I have extensive experience leading end-to-end photographic projects, from initial concept and planning through to final delivery. This includes interpreting client briefs, managing lighting and composition, collaborating with marketing teams and stakeholders, and delivering polished, publication-ready imagery. I am highly proficient in Adobe Creative Suite and skilled in post-production processes such as retouching and colour grading.
In my most recent role as Head Photographer within a fast-paced studio environment, I led photographic production for a wide range of brands, consistently delivering high-quality visual content to tight deadlines. I also mentored junior team members, improved workflow processes, and maintained strong client relationships, demonstrating both leadership and strong communication skills.
Earlier in my career, I developed broad commercial experience across photography, print, signage, and design roles. This includes running my own freelance photography business, where I managed all aspects of client work, as well as working in high-volume production environments that required strong organisation, multitasking, and attention to detail. I also gained valuable experience in sales-focused photography roles, where I exceeded performance targets and progressed into leadership positions.
Overall, I bring a combination of creativity, technical expertise, commercial awareness, and a strong work ethic. I am confident working independently or as part of a team, adaptable to new challenges, and committed to delivering high standards in everything I do.
Profile Photo
