The purpose of this role is to effectively manage the implementation and execution of Ad Ops strategies and the day-to-day communication with clients to help achieve their goals.
Job Description:
Key responsibilities:
- Ensures digital campaigns are trafficked effectively to achieve expected performance targets.
- Owns implementation of Ad Operation recommendations and is responsible for troubleshooting within platform (e.g. GCM).
- Ensures campaigns are set up correctly and ad creative are in the correct format.
- Proactively reviews and manages client data to ensure optimal performance on all campaigns.
- Tracks and reports on campaign results, gathers data analysis and participates in weekly calls.
- Identifies non-compliance with established taxonomies and initiates correction processes to ensure data consistency.
- Oversees the campaigns' performance against client key performance indicators.
- Develops and maintains relationships with client team and other disciplines to nurture performance growth.
- Drives effective client relationships with accurate and timely performance communication.
- Delivers accurate campaign setups and thorough testing.
- Manages and prioritises the executive and analyst workflow.
- Ensures best in class delivery of Ad Ops work.
- Builds strong relationships across client services team and with client.
- Delivers ongoing training to the team to ensure consistent and industry-leading expertise around ad serving platforms and other relevant technology.
- Communicates and manages relationships with internal and external clients.
- Ensures all campaigns are trafficked in compliance with established data taxonomies.
- Provides subject matter expertise in at least one connected tech stack (i.e. Google).
- Deploys site side tracking across multiple tag management solutions (e.g. GTM).
- Supports operational activities and drives excellence in customer service through accurate and consistent delivery and supplier operations.
- Supports a culture of operational excellence in all client operations processes and activities.
- Supports the team in running analysis and problem-solving sessions to improve day-to-day work and support in resolving issues with the broader business.
- Collaborate with 3rd party suppliers, including digital agencies and partners.
- Develops key media owner and senior client relationships to enhance our offering.
- Uphold a positive working culture, ensuring the organization is recognized for maintaining a strong reputation with all internal and external stakeholders.
- Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by specialists.
- Attend key client meetings with campaign managers.
- Drive effective collaboration across account manager teams.
- Integrate and articulate digital thinking, platforms and solutions within the planning teams.
- Establish innovative shared strategy products and processes.
Location: Sandton
Brand: Amplifi
Time Type: 全职
Contract Type: 永久
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