The purpose of this role is to work under the direction of a more senior Insight team member to build audiences and analyse data to fuel the strategy and planning process.
Job Description:
Key Responsibilities:
People (30%)
- Inspiration and relationship building across client teams specifically around new research and insights from media, technology, innovations.
- Be seen as a valuable resource from a client team point of view in assisting with the creation of strong insights from which to develop media strategies and outputs.
- Training of the client teams on tools and insights techniques.
- Integration within full strategy team.
Product (60%)
- Tools and systems custodian/champion across media service line (DFP/CCS/Attention/Carbon/CCS Proxy/Telmar).
- Dentsu data tools and system knowledge and integration.
- Raise level of output across client teams (Development and creation of best practice insights formats across audience, market, competitor and other data areas).
- Assistance in the development and deployment of impactful solutions (70/20/10) for clients.
- Thought Leadership and industry representation.
- Pushing past the benchmarks.
Profit (10%)
- Pitching and New Business.
- Cross and up-selling.
- Ad hoc project scaling.
Location: Sandton
Brand: Full Circle Media
Time Type: Full time
Contract Type: Permanent
#J-18808-Ljbffr
