We are looking for someone to develop and execute comprehensive marketing strategies to promote our services, enhance our brand presence, and drive business growth. The ideal candidate will have a strong background in B2B marketing, excellent communication skills, and a strategic mindset.
Responsibilities:
- Develop and implement marketing strategies and campaigns to promote services, attract new clients and increase the company presence.
- Oversee the creation of marketing materials, including brochures, presentations, newsletters, and case studies.
- Manage the company’s online presence, including the website, social media channels, and content marketing efforts.
- Collaborate with the Client Facing teams to follow up on leads generation and nurturing strategies.
- Plan and execute events, webinars, and conferences to promote our services, expertise and engage with current and potential clients.
- Analyze marketing campaign performance and ROI, providing insights and recommendations for improvement.
- Maintain and enhance the company’s brand image and ensure consistency across all marketing channels.
- Manage relationships with external vendors, such as advertising agencies, graphic designers, and copywriters.
- Stay up to date with the latest marketing trends, tools, and technologies to ensure the consultancy remains competitive.
Minimum Requirements:
- Eight or more years of experience in marketing, preferably in a B2B or a consultancy environment.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of digital marketing, content marketing, and social media.
- Excellent communication, writing, and presentation skills.
- Ability to analyze data and derive actionable insights.
- Proficiency in marketing software and tools, such as CRM systems, marketing automation platforms, and analytics tools.
- Strong project management skills and the ability to manage multiple projects simultaneously.
- Creative thinker with a strategic mindset and strong problem-solving skills.
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