Promotions and Events Manager (Mafikeng)

Edge Executive Search • Other • Mahikeng Local Municipality, North West, South Africa • $200 - $300 / year • 6h ago

A client in Mafikeng (Northwest) is in search of a Promotions and Events Manager for their 4* hotel.

Reference: JHB003716-SM-1

Duties & Responsibilities

Job Purpose
To effectively plan, manage and execute the Resort promotions and events (including Hotel, Casino and Convention areas) in accordance with the company standard. To target relevant markets, deliver superior revenue results within budget, and create an exciting and engaging environment for resort guests.

Qualifications
Grade 12
Relevant Degree or Diploma

Minimum Requirements

A proven track record in a similar role
At least 5 years’ experience in a Marketing management role, preferably in the gaming, hospitality, or entertainment industry
Excellent communication and interpersonal skills
Be proficient in MS Office 365, including above average computer and presentation skills
Ability to interact with people at all levels
Innovation and creativity, with attention to detail is a key attribute of this position
Good organisational and administrative skills
Be a team player with a can-do attitude
Be emotionally mature in working under pressure
Be an analytical thinker
Be prepared to do shift work
Operationally required to work in a smoking environment
Will be required to obtain a Gaming Board License from the relevant provincial gaming board

Main Responsibilities

Develop and implement casino and hospitality promotions, competitions, and activations for the relevant Resort. Excellence in promotional execution is a key metric of the role and requires:
Identified and sound business objectives
Business Intelligence integration and reporting
Involvement from Management and sound marketing principles
Plan a relevant and financially viable entertainment calendar aimed at relevant target markets with the aim of:
Effectively increasing footfall on complex
Ensuring effective conversion strategies to increase gaming (this also applies to music concerts, shows, entertainment, family holiday programmes, sporting events, festivals, etc.)
Implement and manage the company Winners Circle Rewards Programme, including collateral, awareness, promotional strategies, events and entertainment strategies, local partnerships, customer relationship management, and fulfilment.
Be involved and champion communication of CSI initiatives and related Public Relations (including social media)

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