WHO WE ARE
Elevate Outdoor Collective is an alliance of iconic outdoor and winter sports brands with a specialized focus on skiing, snowboarding and outdoor. With each unique brand maintaining its own individual points of view and driving independent innovation, the Collective is fueled with the strength of world-class development facilities and engineers, global distribution channels and committed outdoor lifestyle enthusiasts and experts. Our brands include K2 Skis, K2 Snowboards, Marker, Dalbello, Völkl, RIDE Snowboards, LINE Skis, Backcountry Access, Atlas Snow Shoe Co., Tubbs Snowshoes, Madshus and K2 Skates.
With an international portfolio of world-renowned brands recognized as trailblazers in innovation, performance and, most importantly, fun times by active lifestyle enthusiasts across the globe, Elevate Outdoor Collective will continue its mission to progress the culture of each and every outdoor endeavor it represents. As “One Team” backed by world-class development facilities and product engineers, incredibly talented athletes and ambassadors and a top-notch crew of employees who live and breathe the outdoor active lifestyle, Elevate Outdoor Collective is eager to take things to the next level.
POSITION OVERVIEW
As Marketing Coordinator K2 Skis Europe you will support planning, organizing, and help executing the effective implementation of the full European marketing strategy with a consumer-driven mindset, digital first approach and local relevance with focus on building credibility to drive sell through.
RESPONSIBILITIES
> Support the execution of the European go-to-market plan based on global guidelines for all product categories.
> Coordinate annual marketing/promo calendar with the European markets.
> Support the sales team with the development and production of sales collateral materials, including but not limited to sell-in/out tools, POP, etc.
> Identify and fulfill all retail marketing and promotional requests.
> Support the creation of consumer activation plans with focus on engagement between brand and consumer.
> Coordinate above and below-the-line communication, including but not limited to press releases, product reviews, editor relations, product pitches.
> Establishment and supervision of a European ambassador team.
> Preparation of brand, product, and campaign presentations as well as compilation of all necessary product information, texts and translations.
> Preparation and provision of tools for trade, order and consumer fairs and all demo, test and promotional events.
> Obtaining athlete, influencer and end user feedback and preparation of (SWOT) analyses.
> Coordination and monitoring of retail marketing campaigns.
> Implementation of product training (in-house, retail, key accounts, etc.).
> Planning and ordering and inventory management of all demo products
MINIMUM QUALIFICATIONS
> First experience in the related field of marketing.
> Bachelor`s degree or higher
> Traveling on a regular base to European markets is fun for you
> You have a strong understanding of the skiing culture, market and lifestyle
> You have the ability to ski competently in all conditions
> You possess excellent work ethic and enthusiasm
> Organizing multiple tasks and managing projects are self-evident to you
> You possess advanced computer skills: MS Office, Adobe products are a plus
> You are fluent in English and if you also speak German this will be a plus
WHAT WE OFFER TO YOU
> A versatile workplace in a dynamic team and sports-oriented company
> The opportunity to live out your abilities and make a difference
> Flat hierarchies and quick decision-making processes
> Opportunities for multiple sports activities
> Flexible working hours based on trust
> Discount program for all goods within our porfolio
> Modern, large-scaled office in perfect location for outdoor enthusiasts, incl. mountain view
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