Marketing Coordinator
A large retail chain is looking for a Marketing Coordinator to manage (oversee) our current digital marketing as well as manage our in-store presentations and marketing.
Duties & Responsibilities
- Develop strategic marketing initiatives and activities.
- Implement marketing plans that include print, broadcast and online content.
- Create branded advertising campaigns, and support the marketing and design teams by coordinating and collating content.
- Setup tracking systems for marketing campaigns and online activities.
- Conduct market research to identify marketing opportunities and negotiate media coverage.
- Traffic all advertising efforts to appropriate channels.
- Develop and manage all internal communication systems.
- Create, maintain and strengthen the organization’s overall brand through all media avenues.
- Manage print contractors and other promotional vendors.
Desired Experience & Qualifications
- Bachelor's degree in marketing/communications or related (essential).
- Two years of experience in content management, creative writing, advertising concepts and media negotiations.
- Proven experience in digital marketing, including social media, email marketing and SEO.
- Strong skills in website design, development and maintenance using platforms such as WordPress or Shopify will be an advantage.
- Critical thinker with strong problem-solving and research proficiencies.
- Ability to comprehend and interpret competitor strategies and consumer behavior.
- Ability to gather large amounts of data and convert it into meaningful analysis.
- Solid organizational skills and detail-oriented.
- Strong project management skills with the ability to prioritize tasks and meet deadlines.
- Ability to work under pressure and meet strict deadlines.
- Creative mind with superb written and verbal communication skills, with the ability to create compelling content for various marketing channels.
- Familiarity with graphic design tools such as Adobe Creative Suite or Canva.
- Proficient in Microsoft Office, Photoshop and web editing packages will be an advantage.
Package & Remuneration
Between R16k and R22k
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