Are you based in Canada? Select your country to see jobs specific to your location.
Senior Manager: Value Propositions - R 1 600 per hour
Our Company is looking for a Senior Manager: Value Propositions to work at one of our Clients in Midrand.
MUST HAVE EXTENSIVE B2B EXPERIENCE
6 Month Contract and could be renewable
R 1 600 per hour. No benefits.
At Vodacom, we're working hard to build a better future. A more connected, inclusive, and sustainable world. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.
Help Vodacom become the preferred partner of all SME businesses in their digitalization and transformation journey by providing leadership and hands-on direction to a cross-functional team of Product, Customer Value Management, and Sales members to deliver relevant, market-leading propositions.
This role will be responsible for shaping the strategic direction of the SME segment across our enterprise and financial services business units and driving the prioritization of initiatives that will enable us to increase our market share in the mobile, beyond mobile, and financial services categories we compete in.
The successful candidate is a customer-obsessed and commercially savvy individual that thinks strategically and executes effectively. Required to lead the impact assessment of market trends, activity across a diverse competitive landscape, and our business strategy, they must have the ability to translate data and insights into customer-level execution plans with ease. Since the businesses within the SME segment are more mature, the candidate must be a seasoned professional with extensive B2B knowledge.
They must be able to work well independently, as part of a team, or create high-performing cross-functional teams necessary to deliver against our strategy. Since this is a relatively “new” area, they must be able to navigate ambiguity and be comfortable challenging the status quo across business units and support areas.
Key accountabilities and decision ownership:
Market Research:
- Understand customer needs, preferences, and pain points.
- Deep research/understanding of what motivates customers to choose one proposition over another (Focus Groups, Secondary Data, etc.).
- Gather data on market trends, competitor propositions, and industry dynamics.
Value Proposition Design:
- Based on customer insights/needs, design the proposition.
- Define benefits and advantages.
Market Testing:
- Test proposition in the market with customers.
- Conduct POC's and fine-tune propositions.
- Support in market development and assist sales in selling the first few units in the market.
GTM Design:
- Work with sales in defining channels to market.
- Collaborate with marketing in designing campaigns to drive the required demand.
- Overall responsible for the revenue and market share growth of the SME segment.
- Engage with industry vertical leads and teams to unlock growth in scaling industries and/or strategic accounts.
- Manage internal and external stakeholder engagement and partner management related to the growth of the segment.
Key performance indicators:
- Market share of SME business by sub-segment (micro, small, medium).
- Segment revenue and performance across all sub-segments and overall vs. budget.
- Revenue by product vs. budget.
- Revenue performance by channel vs. budget.
Core competencies, knowledge, and experience:
- Effective communication and stakeholder management. Must have the ability to influence and challenge decisions.
- Business acumen and data-driven.
- Analytical thinking and problem-solving.
- In-depth understanding of segmentation strategies and proposition management.
- Demonstrated ability to lead cross-functional teams.
Must have technical / professional qualifications:
- Matric.
- 3 Year Business Degree or related industry.
- Business post-graduate degree or diploma an advantage.
- 5-8 Years of Experience in B2B Product Management, Client Value Management, or Segment Marketing.
- ICT or financial services experience essential.
#J-18808-Ljbffr
