Social Media Manager

Ad Talent Africa • Full-time • Cape Town, Western Cape, South Africa • 1w ago

Who we are: One of South Africa's leaders in prepaid devices.

What we do: We help lower LSMs build and grow their business by providing payment products for their customers to transact and buy their goods.

What we are looking for: Social Media Manager

What you will do:

Micro-Merchant Account Management: Oversee different brands in the micro-merchant division, directly managing relationships and ensuring social media aligns with the brand goals. Implement and monitor our dynamic social media strategy that aligns with our brand goals and boosts engagement across all channels
Content Creation: Conceptualise content to meet the needs of our different brands across Facebook, Instagram, X, LinkedIn and TikTok
Copywriting: Write engaging social media copy that connects with audiences and boosts brand presence
Design and Production: Manage the design and production of social media content - working closely with the design team and if you have design skills or Canva skills you can jump in and help
Content Organisation/ Planning: Manage and organise content and strategies using different documents, tools
Content Strategy: Develop and execute monthly content plans for brands, maintaining a strategic and consistent approach across Facebook, Instagram, X, LinkedIn and TikTok
Scheduling and Management: Schedule and publish content on platforms like Facebook and Instagram. Track performance, data and refine strategies for better results
Community Management: Respond to messages and comments on social media, fostering a positive community and enhancing audience interactions
Reporting: Prepare and deliver detailed reports on social media performance, offering insights and recommendations based on data
Teamwork: Collaborate with teams, sharing ideas for improvement and staying updated on industry trends. Supporting ad hoc marketing-related tasks
Manage comms to our vendor database: SMS, push notifications and till slip messaging
Stay up to date with industry trends: Keep abreast of the latest social media trends, algorithms and best practices

What you must have:

Bachelor’s degree in marketing, communications or related field
Minimum of 2 years’ experience in social media management
Proven experience in social media management
Demonstrated ability to develop and execute successful social media strategies that increase engagement and brand awareness
Comprehensive knowledge and strong understanding of all major social media platforms, their best practices and analytical tools
Excellent written and verbal communication skills
Creative and innovative mindset
Strong problem-solving skills
Ability to work independently and as part of a team
Familiarity with social media tools

Behavioral Competencies:

Collaborative and team-oriented
Identifies opportunities and takes initiative to act on these
Excellent communication
Creative thinking - the ability to generate new ideas and approaches to social media marketing
Problem-solving - the skill to identify and address challenges related to social media campaigns and strategies
Passionate

Apply directly

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