Introduction:
Jupidex (Pty) Ltd, which forms part of the Plennegy Group, is a market leader in Southern Africa regarding the distribution and service of high-quality equipment for Soil Preparation, Seeding, Spreading, Hay & Forage and Spraying.
Description:
Jupidex is currently looking for a segment lead who will be responsible for the development, marketing and selling -in and selling out of allocated product range in the respective segment to dealers, coops, and key accounts, maintaining relationships with new and existing customers (Dealers & Individual Customers) and thereby achieving or exceeding annual unit and GP sales target for the allocated product range.
RESPONSIBILITIES:
Development and execution of Sales Budget for the allocated area
- Do an in-depth analysis of agricultural activities and determine equipment requirements in conjunction with the Product Specification Committee.
- Develop an annual Segment Sales Budget focusing on key products.
- Develop a Product/Segment sales plan.
- Execute against a set unit and GP and PxP objectives.
- Ensure that the Sales Budget is achieved.
- Give regular feedback on performance against budget.
- Implement immediate corrective actions where deviations occur.
Sales & Marketing Actions
Selling – In
- Develop and maintain a productive long-term relationship with Customers.
- Assist Dealers or Coops to determine project Sales.
- Ensure that products are delivered as per sales floor plans.
Selling - Out
- Introduce actions and activities to promote the brand and products in allocated areas e.g. Study groups, Farmers Groups, Agricultural Institutions such as Agricultural Schools, Colleges and Universities, Demonstrations, Farmer’s Days, and Collaborations with other Businesses such as Seed and other input providers.
- Initiate Sales & Marketing opportunities by continuous area analysis and identifying opportunities.
- Reach out to individual farmers and potential customers to create demand and refer to Dealers.
- Plan and execute activities in line with Sales & Marketing plans.
Stock Management
- Liaise with Logistics/Head Office regarding delivery of stock items.
- Ensure that stock in his/her portfolio is visible and maintained as per Company directives.
- Arrange for the delivery and commissioning of equipment to customers.
Administration
- Develop robust knowledge of all products in the respective segment.
- Document all Administrative work on Magnitude (Quotations, Customer Visits, Registration of Sold Equipment, Inventory Management).
- Monitor industry trends and competitor activities.
- Track expenses in an organized fashion.
- Report weekly/monthly on the status of field marketing activities.
- Document and share lead/customer intelligence with the sales team.
- Open communication to Sales Manager and Chief Operating Officer (COO).
Requirements:
Education
Min: Post-Matric Certificate/Diploma.
Ideal: Degree in agriculture/business/marketing or a related field.
Legal Requirements
Min: Valid South African driver’s license.
Training
Min: On-the-job training, Computer Skills on Word & EXCEL.
Experience
High level of product application knowledge - 5-10 years’ experience.
Knowledge
Agricultural Mechanization - Knowledge of the principles and complexities of Agricultural Mechanization.
Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services.
Business Knowledge – Understand the principles of successful business and the application of these principles in this business. Must have good financial acumen.
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