Senior Brand Marketing Manager - FMCG
Reference: JHB002228-LVB-1
Location: Johannesburg - North
Salary: 1.2 million
An international brand in the FMCG space is looking to hire a seasoned Senior Brand Marketing Manager. The successful incumbent will be responsible for driving integrated consumer-centric brand activation through superior execution.
Duties & Responsibilities
- Project Management
- Budget Management
- Innovation Pipeline
- Stakeholder relations (internal and external)
- Agency Management
- Brand Activation
- Developing concepts to launch
- End to End Strategy
- Defining integrated brand activation planning, including leading alignment on brand pricing and promotions, distribution, and trade marketing strategies.
- Analysing and continuously adjusting overall brand performance.
- Driving media plans on relevant channels
- Analysing and monitoring campaign performance for improvement
- Coordinating with Sales, Trade Marketing, Production and Finance
- Collaborating with external agencies
- Creating the right consumer experience within the prioritized touchpoints (leveraging BrandCos primary and secondary assets)
- Recruiting talented employees
Experience & Qualification
- Bachelor’s degree in marketing
- 8 years of portfolio management and brand activation experience
- Experience leading teams and agencies.
Apply today.
Please note the above is the minimum criteria to be considered for the position – If you do not meet the criteria, you will not be shortlisted. If you have not heard back from us in 2 weeks, please consider your application unsuccessful. Your CV will, however, be kept on our database for any future positions that may match your skills and competencies.
#J-18808-Ljbffr
