Job Title: Marketing Manager
My client in the Chemical / Construction Industry is seeking to employ a skilled Marketing Manager with Chemical and Construction Experience to oversee and take responsibility for all the activities in the relevant Target markets which contribute to the effective marketing of goods and services.
Duties & Responsibilities
Sales and Marketing
- Managing all marketing for the relevant Target Market and activities within the marketing department.
- Developing the marketing strategy for the relevant Target Market in line with company objectives.
- Co-ordinating marketing campaigns with sales activities.
- Overseeing the company’s marketing budget.
- Creation and publication of all marketing material in line with marketing plans.
- Manage and improve lead generation campaigns, measuring results.
- Preparing online and print marketing campaigns.
- Monitor and report on effectiveness of marketing communications.
- Creating a wide range of different marketing materials.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Analysing potential strategic partner relationships for company marketing.
- Obtain information from Sales Representatives, Customers, and other data sourcing agents to compile comprehensive reports regarding product performance.
Brand Awareness
- Planning and implementing promotional campaigns.
- Assist with and improve product packaging with regards to promotional marketing.
- Design, develop, and update marketing material such as brochures, flyers, web pages, merchandising as and when required.
- Upload relevant reports, press releases, and newsworthy items on a regular basis.
- Maintain the Company South Africa website with relevant information.
- Overall responsibility for brand management and corporate identity.
- Planning of customer functions and golf days.
Reports
- Ensure Company Beat Magazine is distributed on a quarterly basis.
- Ensure Company internal survey is conducted and the reports sent through to the relevant manager.
- Ensure action plan by the relevant Manager is kept updated and feedback given on a regular basis.
General
- Undertakes such additional duties which may from time to time be assigned to the Employee in the discharge of his/her duties.
- To ensure that a correct and proper image of the Company is maintained at all times.
Desired Experience & Qualification
- NQF 4 Qualification.
- Matric.
- Tertiary Sales or Marketing qualification.
- 5-10 years Marketing Experience.
- Experience in promoting brand awareness.
- Good communication Skills.
- Accuracy in their numerical abilities.
Special Requirements
- Regular and on-time attendance.
- Will be required to work overtime.
- Overseas travel may be required.
Package & Remuneration
Salary is negotiable depending on experience and qualifications.
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