Our client based in the retail industry is currently seeking the skills of a Senior Marketing Manager to be based in Cape Town.
Main Job Function
- Position the brands.
- Translate the business strategy into the marketing strategy/communications plan that supports the delivery of the BU goals.
- Drive the achievement of business goals and targets through compelling and engaging customer communications - inspirational content that converts to sales.
- Drive the execution of the integrated marketing communications plans.
- Manage and lead the business interface, integration into marketing and the Business Units.
- Budget and commercial management.
- People and stakeholder management.
Qualifications
Relevant 4 year Diploma or Degree in retail/brand marketing/commerce/similar.
Criteria
- Solid (8-12 years) of retail/marketing and planning skills and experience.
- Demonstrated technical knowledge and awareness across all elements of marketing including all relevant digital media channels.
- Up to date with innovative business and marketing solutions.
- Ability to perform at multiple cross functional BU within the role and across Marketing.
- Understanding and working with GM on the understanding and interpretation of business financial figures and adherence with budget KPI’s.
- Experience in leading and managing complex teams.
- Understanding of translating a business/commercial strategy into an effective operational marketing strategy and communications plans with KPI’s.
- Experience in working and understanding customer data and insights.
- Interest and experience in Beauty, Home, customer and design advantageous.
- Passion for retail, fashion, product and customers.
- Stakeholder management and ability to communicate effectively and influence key stakeholders.
- Influencing and negotiating skills and impact at a senior level externally and internally.
- Budget management experience and customer data analytics an added advantage.
- Strategic and conceptual thinker.
- Ability to identify insights and translate strategy into plans/deliverables and a strategic implementer.
- Analytical skills to interpret customer data and insights, sales and then translate this into Integrated marketing plans.
- Big picture, thought leader and Business Partner with an enterprise view mind-set.
- Problem solver.
- Creative thinker.
A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.
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