The Body Shop is an International brand of luxury bath, body and beauty products operating in retail locations throughout South Africa. We currently have a vacancy for a CRM Co-Ordinator, based at our Head Office in Woodstock, Cape Town.
Job Purpose:
The main purpose of the job is to manage and control “Love your Body” club membership, promotional activities and operations to ensure set acquisition targets are met.
Job Objectives:
- To maintain and update The Body Shop brand website through an external service provider.
- To manage content and mailing of the monthly customer newsletter through external service provider.
- To manage the customer life cycle from enrolment to completed membership.
- To manage third party suppliers deliverables and deadlines.
- To ensure database is maintained, updated and cleaned regularly.
- To manage data flow between stores, call centre, third party suppliers, Head Office and CRM System.
- To create and maintain standard operating procedures and SOP manuals for stores and Head Office.
- To drive acquisition of the “LYB” card to achieve set targets.
- To create a promotional plan for the “LYB” loyalty club to complement the Brand Marketing plan.
Qualifications and Experience:
- 2 – 3 Years experience in marketing environment – Direct or Customer Relations Management.
Skills, Abilities and Job Related Knowledge:
- Basic retail industry principles.
- Interacting with customers.
- Accuracy and strong attention to detail.
- Adhering to Principles and Values.
- Relating and Networking.
- Coping with Pressures and Setbacks.
- Delivering Results and Meeting Customer Expectations.
- Working with People.
- Planning and Organising.
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