Job Role: Data Analyst
Location: Durban
Start Date: Immediate
Qualifications:
Diploma or Degree - Industry Trade Marketing and / or Data Analytics
Min 3-5 years experience inn FMCG environment
Business Skills: Diplomacy
Mathematics and Analytical skills
Customer Service
Logical Thinking
Zap application designer
Design and layout skills
Computer Software:
MS Office ( Excel - Intermediate)
Word, Power Point
Valid Driver's License
Own Transport
Key Performance Areas:
- Responsible for analysing consumer data, market trends, and campaign effectiveness to provide actionable insights that drive the marketing strategy.
- Develop and maintain routine Weekly Account Reports.
- Develop ad hoc account / category reports a requested by KAMS's and Regional Sales Managers.
- Perform post promotional analysis.
- Monitor Spend-to-Sales ratios by account and division
- Maintain and develop Monthly Category Shares, dashboards based on relevant data.
- Identity Category opportunities and threats based on Retailer
- Analysis.
- Evaluate competitor's promotional activities for replication.
- Maintaining of Master Data in conjunction with IT Department
- The incumbent will work very closely with the function heads of
- sales / marketing and Finance to provide the necessary information.
- The incumbent will perform analysis and other projects requested by Sales and Marketing Management, but also should
- be willing to surface issues discovered during routine analysis and reporting.
- Be able to handle increasingly more responsibilities as new platforms are launched.
- Present data and analysis to internal and external stakeholders
- Able to liaise and communicate data analysis directly to Key Accounts
