Our client is seeking a dynamic and experienced Senior Marketing Lead to drive marketing efforts for a large city development project and an upscale lodge. This role requires a strategic thinker and self-starter with a strong background in property development, capable of creating, implementing, and managing comprehensive marketing strategies while leading teams to achieve results.
Duties & Responsibilities
- Develop and Execute Marketing Strategies : Create and implement innovative marketing strategies aimed at attracting investors, driving property sales, and increasing guest bookings.
- Project Leadership : Oversee marketing projects from conception to execution, ensuring alignment with business goals.
- Investor Engagement : Design campaigns to engage high-net-worth individuals and institutional investors.
- Property Development Marketing : Lead targeted marketing efforts specifically tailored to property development initiatives.
- Creative Leadership : Develop high-quality marketing materials tailored to target audiences.
- Social Media Oversight : Manage social media strategies to ensure brand alignment and effective engagement.
- Team Leadership : Proactively guide and manage marketing teams to achieve project objectives.
Desired Experience & Qualification
- Education : Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree or MBA preferred.
- Experience : 5-7 years in marketing, with significant experience in property development, real estate, or hospitality.
- Skills :
- Strong strategic thinking and project management abilities.
- Proven leadership skills with a focus on motivating teams.
- Creative vision for developing engaging marketing materials.
- Proficiency in digital marketing and social media strategies.
- Analytical skills to assess market trends and campaign performance.
- Personal Attributes :
- Self-starter with a proactive approach to project management.
- Excellent communication skills for engaging with stakeholders and investors.
- Results-oriented mindset with a focus on measurable outcomes.
- Adaptability in a fast-paced environment.