Job Description
Plan and execute the marketing strategy for the Bosch Car Service concept, including budget planning and control, coordination of events, and marketing campaigns Roll out new services for the Bosch Car Service network, determining business models, setting pricing strategies, and introducing service packages to develop Value Added Services Guide and support the sales team in the implementation of the concept in the market Manage relationships with suppliers and other departments in the company Develop and lead the concept strategy, establishing mid- and long-term business plans Analyse competitors' activities and identify opportunities for business development Coordinate customer surveys and assessments regularly Plan Bosch Car Service network expansion per country in the region Set up, lead, and deploy strategic cooperation with key partners Support new Bosch Car Service acquisitions through market-specific campaigns Follow up on the Bosch Car Service contracting process, revising/updating content based on country-specific regulations and market requirements Report to the Head of Workshop Concepts Africa
Qualifications
EDUCATION
Matric Certificate University degree in Marketing, Business Administration or its equivalent Honours in Marketing is advantageous Valid Driver's License is mandatory
SKILLS
Proficient in English (Speak, read, and write) PC literate with excellent skills in MS Office Strong analytical approach with attention to accuracy and detail Strong planning and organizational skills High efficiency in time management Strong communication and presentation skills, with an ability to build sustainable relationships
EXPERIENCE
Minimum of 5 years' experience in the Automotive business or Franchise Management SAP knowledge and experience is advantageous Understanding of workshop management processes, automotive technologies, vehicle diagnosis, and awareness of future trends is a plus
Additional Information
By choice, we are committed to a diverse workforce.
By responding to this advert, you consent to Bosch SA (Pty) Ltd to the processing of your personal information for the recruitment purposes and confirm that any personal information has been submitted voluntarily.
Applicants will be requested to fill in and sign a POPIA Act Consent form. Only shortlisted candidates will be contacted.
