Job Description
We are looking for an Above The Line Strategist to join our team of specialists
RESPONSIBILITIES
Managing and producing all ATL strategic outputs for Zenith clients.
JOB FUNCTIONS
Manage and produce quality work in line with:Agency processes.Global tools and processes. Produce clear, innovative strategies at a senior level. Deliver solid implementation planning briefs. Assist with media negotiations if necessary. Ensure flow plans accurately reflect the strategy. Ensure teams (Offline and Online) are consolidating flow plans into one flow plan. Work collaboratively with partner agencies. Manage client relationships at all levels in the business. Ensure seamless work with digital strategists on the business. Develop other strategists in the team or Groupe. Work on New Business Pitches as and when required Manage general work output quality as part of the strategic process Manage client budgets and oversee implementation accordingly Hard KPI scores:Effective representation of Publicis Media: Keep abreast of international and local trends, across all agency disciplines and practices. Bi-annual thought-leadership/opinion piece either written or delivered in a presentation. New Business: Assist with new business pitches. (Experience in pitching). Awards: Enter two awards annually, that warrant winning. Set and track spend objectives for ETV, SABC, Media 24, OOH and other. Report in regularly to the BUD
PROFESSIONAL ATTRIBUTES
Energetic, self-starting, can-do, good track record of delivering solid ATL strategies and building solid client relationships. Team player. Instills confidence. Well presented. Progressive, forward thinking. Adaptable. Technology savvy.
Qualifications
SKILLS AND EXPERIENCE
Senior ATL Strategist with a minimum of 7 years media experience, with a thorough understanding of ATL media (fully versed and able to present a strategy and flow-plan for ATL media). Thorough understanding of all planning and buying processes. Thorough understanding and experience of Media Agency processes and tools Experience working closely with support and management teams Building strong relationships and driving credibility with clients as well as internal/external partners
