Job Description
The Role:
We are looking for an experienced through-the-line Account Director with a strong strategic eye and a love for digitally led creative campaigns to join our agency team in Johannesburg .
The Account Director will be responsible for:
Driving client partnership with strategic influence and intent, whilst being the focal point for day to day client interaction, campaign planning and service delivery. Managing campaigns through-the-line campaigns (Including digital and social) across a portfolio of brands on a day-to-day basis.
Specific Responsibilities:
Act as agency lead across a portfolio of brands, partnering with the client and their media agency on day-to-day deliverables. Interpret the client’s business needs into clear creative/strategic briefs. Deliver high quality campaigns end-to-end, in line with agreed brand plans and objectives. Manage campaign reverts with specific emphasis on managing tight timings and deadlines. Develop campaign project plans, with effective and timeous delivery from concept to execution. Work alongside creative, strategy, media, digital development and data teams; managing multiple campaigns at the same time. Execute large scale TTL chase lists, on time and in line with client’s scope of work. Interpret campaign performance to optimize creative work and improve current practices. Interpret trends, unlocking new and relevant opportunities across digital and social platforms.
Business Skills:
Ability to lead campaigns end-to-end, working alongside external agencies. Strong digital skills with a strong understanding of social and digital platforms and technical / production requirements. Experience in producing work in ATL (Film, Audio, OOH). Ability to think commercially and manage the financials of a client portfolio. Strong focus on strategy & execution. Strong project management skills. Ability to solve problems quickly and thoroughly. Understanding of new technology and the application of it to the creative process.
Qualifications
The candidate must have a minimum of 6 years Account Management experience, with at least 2 years as an Account Director. The following attributes are also essential:
Tertiary Marketing and/or Advertising qualification. Digital agency experience and experience on large scale multinational brands and/or in FMCG would be advantageous. Proven experience in working with external agency partners.
