Our client is a top-tier media company, renowned for delivering engaging content across multiple platforms. As part of their growth strategy, they are seeking a dedicated and detail-oriented Campaign Coordinator specialising in ad trafficking. This role is vital for ensuring the smooth execution of advertising campaigns and maximising their impact.
Key Responsibilities:
- Manage the trafficking, scheduling, and delivery of digital ad campaigns.
- Coordinate with sales, creative, and technical teams to ensure campaign requirements are met.
- Monitor and optimise campaign performance, making adjustments as necessary to meet client goals.
- Troubleshoot and resolve any issues related to ad delivery or performance.
- Ensure all campaigns comply with industry standards and guidelines.
- Prepare regular performance reports for clients and internal stakeholders.
- Maintain accurate records of campaign details and performance metrics.
- Assist with the development and implementation of trafficking processes and best practices.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in campaign coordination, ad trafficking, or a similar role within the media industry.
- Strong understanding of digital advertising platforms and technologies.
- Proficiency in ad serving tools (e.g., Google Ad Manager, DoubleClick) and analytics platforms.
- Excellent organisational and time-management skills.
- Strong analytical skills and attention to detail.
- Effective communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced environment.
