Digital Campaign Manager
Badger Holdings
2023-03-07 George
Job Ref #: BH-107
Industry: Marketing
Job Type: Permanent
Positions Available: 1
dotsure.co.za is one of the fastest growing Insurtech brands in the South Africa. Part of a group with over 1000 employees and a presence in 5 countries, this exceptional, faced-paced environment offers unmatched career progression opportunity for bright minds. We are looking for an energetic Digital Campaign Manager to join our dynamic Marketing team in George.
Job Description
dotsure.co.za is one of the fastest growing Insurtech brands in the South Africa. Part of a group with over 1000 employees and a presence in 5 countries, this exceptional, faced-paced environment offers unmatched career progression opportunity for bright minds that want to realise their potential in an environment that rewards initiative and proactive contribution
We are looking for an energetic Digital Campaign Manager to join our dynamic Marketing team in George. This position reports to the Head of Marketing and Product Development and will be focused on maximising the potential of our customer-facing tech.
Your mission, should you choose to accept it:
Assist with analysing data from the various platforms, providing feedback and ensuring the implementation of any new strategies. Monthly reporting. General assistance with campaigns and projects. Planning & monitoring paid media campaigns across multiple Google Ad platforms. Manage Google Ad Media buying Platforms. Optimising advertising campaigns. Project manage, implement and optimize all of the activity and processes required to proficiently run performance paid media campaigns. Analysing the performance of campaigns, identifying strategic opportunities and exceed set KPIs. Maintaining an in depth understanding of digital media landscape to ensure delivery of best-in-class campaigns. Demonstrates measurable success through the achievement of set KPIs. E.g. account turnover and profitability, campaign management, report generation/analysis and overall service An in-depth knowledge of the technologies and processes involved in running Google Ad Paid Media campaigns (particularly, Google ads, Microsoft Search, Google analytics and other web analytics packages). Strong project management skills: ability to juggle multiple projects, organise and prioritise, and respond quickly to changes. Keyword search experience. Build Google adverts.
Job Requirements
2+ years of campaign management experience, with a minimum of 1 year running paid marketing campaigns on Facebook and Google for business-to-customer products. A relevant Marketing or Digital Marketing qualification will be beneficial. Highly-organized and enjoy diving into detail. Have customer-centricity at the forefront of all conversations and decisions. Have strong commercial acumen for the factors that drive business success in a fast-paced Fintech environment. Be proactive in exploring your problem space and surroundings, in support of your team's product vision and roadmap. Be highly accountable when it comes to meeting deadlines and driving projects