Campaign Mastery: Design and execute engaging, multi-channel campaigns across web, email, social media, and webinars.
Content Strategy: Craft customer-focused content (blogs, videos, podcasts) optimized for SEO and SEM.
Brand Building: Strengthen brand identity and manage community partnerships to amplify reach.
Data-Driven Decisions: Use tools like Google Analytics and Power BI to measure success and refine strategies.
Skills & Experience:
Minimum 3-5 years in digital/integrated marketing, preferably in SaaS or tech.
Proficient in automation tools (ActiveCampaign, Mailchimp), SEO tools (SEMrush, Ahrefs), CRM platforms (Salesforce, Zoho), and analytics tools.
Strong written content skills; graphic/video editing experience is a plus.
Qualification:
Bachelors degree in Marketing, Communications, Digital Media, or related fields.
Certifications in Google Analytics 4, SEO, or similar are advantageous.
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