Since we believe in creative work that disrupts, we are looking for a candidate who is going to embrace modern marketing principles and is a self-starter. This is an individual who is not afraid to challenge the norm and embodies our philosophy of divine discontent (Never stop chasing brilliance attitude).
A Through-The-Line Art Director must have 8+ years experience.
Here’s what you’ll bring to the table - to complement the above:
- Highly conceptual individual
- Demonstrate exceptional strategic thinking
- Track record of leading the conceptualization and execution of campaigns
- Demonstrate in-depth understanding of new and existing digital platforms
- Must show an understanding of various programmes (Editing, recording etc.)
- Must have at least 1 international gold and 1 local gold medal
- Must show examples of problem-solving
- Demonstrate a working understanding of CRM and CVM principles
- Give an example of proactivity that led to better work, processes etc.
Here’s what you’ll be doing to lead Agency and Client growth:
Key Tasks and Responsibilities:
As a senior creative, you will help lead our passionate, multi-talented studio, guiding more junior members to deliver and encourage exceptional integrated concepts that exceed client briefs and expectations.
A Senior TTL Art Director is an important contact point in our agency, so they can expect to be craft-led, strategically driven, media agnostic, agile, and consistently conceptual, with a desire to transform brands by creating exceptional, intuitive, and human-centred products and experiences.
The successful candidate will be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space, with the experience to back it up. Immaculate art direction ability is paramount.
Responsibilities - what you’ll do every day:
- Be part of the strategic process and interrogate the brief
- Scope, plan & manage the creative process on projects
- Manage & mentor the creative team
- Work with other disciplines (Strategists, Developers, Media, Accounts, etc.) to ensure cohesive team integration and alignment with broader business objectives
- Be a champion for innovative media solutions on every brief
- Play an active role in campaign planning
- Participate in pitches for new business
- Define the visual language of overall campaigns
- Manage multiple projects simultaneously
- Generate ideas and sell them into clients and other members of the team
- Mockup creative ideas
- Consistently produce creative elements against a deliverables list
- Lead the craft of an idea
- Compile presentations for clients & new ways to present
- Attend client briefings & present to clients
- Attend film and photoshoots
- A grasp on media specs
- Source inspirational material and references of how to push creativity
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