Remote CRM, MarTech and Data Specialist

Unbottleneck™ • Other • WorkFromHome, Wes-Kaap, South Africa • $200 - $300 / year • 20h ago

Overview

We are looking for a highly skilled CRM, Martech, and Data Specialist to join our client’s dynamic team. The ideal candidate will be an expert in CRM and marketing automation, with hands-on experience using Go High Level (GHL). This role involves managing marketing systems and integrations, configuring email and DNS setups, and ensuring seamless Twilio operations. Familiarity with digital marketing, basic WordPress editing, and AI tools for prompt engineering is essential.

Key Responsibilities:

CRM Setup and Management

Manage CRM platforms including Go High Level (GHL), Salesforce, and HubSpot (migration experience required).
Build automation workflows, email and phone system integrations, and pipelines.
Optimize CRM workflows to enhance marketing efforts and customer relationship management.
Segment customer data for targeted campaigns and improved engagement.
Track and analyze customer interactions to drive strategies for retention and acquisition.
Generate reports and actionable insights from CRM data.

Email and DNS Configuration

Configure and manage email systems, including Mailgun integrations.
Ensure proper DNS settings for email security and deliverability.
Design and execute email campaigns to nurture leads and engage customers.
Monitor campaign performance, analyze metrics, and optimize for results.

Marketing Systems and Integrations

Work with tools like Zapier, OptinMonster, UTM Grabber, Call Tracking Metrics, CallRail, and Twilio.
Manage WordPress integrations, including CRM-driven workflows.
Streamline operations and data flow through effective platform integrations.
Automate repetitive marketing tasks for improved efficiency.
Troubleshoot integration issues to ensure smooth operations.

Data Management

Implement GA4 using Google Tag Manager (GTM) for custom conversions.
Integrate CRM data with Google Ads and e-commerce platforms (WordPress, Shopify).
Generate insightful reports using GA4 or Looker Studio (a plus).

Digital Marketing Awareness

Understand digital marketing strategies, including ads, SEO, and social media.
Collaborate with marketing teams to align CRM and automation strategies with campaign goals.
Analyze digital marketing performance and provide recommendations.
Stay updated with trends in digital marketing and automation.

AI and Prompt Engineering

Leverage AI tools to optimize GHL automation processes.
Experiment with AI-driven techniques for campaign personalization and targeting.
Stay informed about advancements in AI and integrate them into workflows.

Skills and Competencies:

Strong analytical and problem-solving abilities.
Excellent communication and teamwork skills.
Ability to manage multiple projects and meet deadlines.
Detail-oriented with a focus on accuracy and quality.
Proactive, self-motivated, and adaptable to new technologies.

Other Requirements:

Reliable high-speed internet (minimum 75-100 Mbps).
Personal laptop or desktop computer.
Backup power supply for outages.
High-quality headset with a built-in microphone.

If you are a CRM, Martech and Data Specialist with expertise in Go High Level and a passion for digital marketing, we want to hear from you! Apply now to take your career to the next level.

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