Marketing Data Manager (f/m/d)

1&1 Mail & Media • Other • Karlsruhe, München • 1d ago

With our strong brands GMX, WEB.DE and mail.com and over 43 million active users, we are the leading email and communications platform in Germany, Austria and Switzerland. From this strong market position, services and apps are developed that simplify users' digital lives - from office tools and cloud solutions to personal ID management.

Your Tasks

Do you love the innovative handling of large amounts of data? Do you find it exciting to develop and implement data-driven marketing solutions that inspire over 43 million customers? Are you equally strong in organization and implementation and feel at home in a dynamic environment? Then join the Smart Marketing team and help us shape the future of personalized marketing solutions for products such as Mail, Cloud and Webhosting!

You identify and push data-driven use cases such as cross-channel retention campaigns.
With your understanding of data management and system landscapes, you develop solutions that ensure the efficient use of customer data.
You advise specialist departments such as Sales, CRM and Product Management on data-driven campaign optimization.
As a central interface, you work closely and on an equal footing with teams from Marketing, Development and Analytics. You have a strong understanding of technology and you coordinate requirements for data quality, interfaces and feasibility.
Ideally, you will have extensive analytical knowledge and be able to carry out analyses using Tableau or SQL.

Your Profile

Do you have a strong combination of technical understanding and data-driven marketing? Are you organized, solution-oriented and eager to push data-based projects with a clear focus on customer needs? Then get in touch with us. The following factors will help you succeed in this role:

Sound experience in the development or management of data-driven projects and solutions.
Initiative: you have your own ideas for new products and improvements, a desire to implement them and joy in successfully bringing them to life.
You can visualize and present complex data requirements and processes in a way that is understandable to the target audience.
You are a strong communicator and bring teams from different departments together to achieve common goals.
Analytical thinking is your strength: you recognize correlations and find creative solutions to optimize campaigns.

Our Benefits

Our corporate culture: No dress code, flat hierarchies, open and transparent communication
Individual development opportunities: diverse training courses, e-learning and internal communities, language courses, mentoring
Events: Slack Days, open source projects, meet-ups
Relocation service: support with the relocation to Germany
Benefits and additional services: company pension scheme, capital-forming benefits, discounts on own products, job ticket, bike leasing, corporate benefits portal
Attractive working conditions: 30 days holiday, hybrid working, full-time and part-time arrangements, free choice between Linux, Mac or Windows
Social: team events, summer and winter parties, family and care service, sports and fitness programmes, subsidised canteen, free fruit and drinks, health courses
Topics that are also important to us: Sustainability, diversity and our values and leadership principles - find out more on our website mail-and-media.com

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