Marketing Specialist - Nutrition
Location: La Lucia, Durban, South Africa
Function: Marketing
Reports to: Nutrition Southern Africa Marketing Lead
Scope: Local
Terms & Conditions: Full time
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
NUTRITION SOUTHERN AFRICA
Our vision is to be a world-class value-creating Nutrition business that delivers consistent category value, by providing affordable, deliciously nutritious foods, powered by trusted strong brands in every South African kitchen every day.
JOB PURPOSE
This is an exciting opportunity for a dynamic and passionate Junior Brand Manager to join the Nutrition team. The role will support the Senior Brand Manager in growing the business in a highly competitive environment. We are looking for an independent thinker, with a can-do spirit to be a part of the journey to unlock growth for this iconic brand. You will lead projects, develop through-the-line launch plans, manage activations, and implement impactful brand campaigns and activities.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
- Drive the value & volume led growth agenda on the respective brand by leading Innovations, managing BLG campaigns based on category growth principles.
- End to End brand management role for South Africa.
- Focus on incremental future growth opportunities, as well as management of existing core business.
- End to end P&L responsibility, including S&OP management.
- Budget (BMI) management to ensure full delivery of projects.
- Leadership of several Innovation Projects – e.g. development of new mixes / launch into new categories.
- Leadership / support of NRM or SC Activity Requests: e.g. introduction of new pack sizes / formats for existing mixes.
- Developing & executing inspiring brand communications in partnership with creative agencies.
- Leading Integrated Brand Planning Process (annual IBP).
- Management of Brand’s digital strategy and e-commerce.
- Key relationships: Customer Development, Shopper Marketing, Supply Chain, Consumer Market Insights, Research and Development, Finance Business Partners & Global and Local teams where relevant.
WHAT YOU WILL NEED TO SUCCEED
Experiences & Qualifications
- Degree in Marketing, Business, and/or Commerce.
- A minimum of 2 years in Marketing, Branding, and Digital Marketing experience.
Skills
- Project leadership and business acumen.
- Strong numeracy skills.
- Ability to deliver operationally, while thinking ahead of the long-term growth strategy.
- Cross-functional relationship management.
- Strong levels of growth and ownership mindset – a self-starter with a winning and competitive mindset.
- Bias for action and drive – willingness to get things done with speed & efficiency.
- Consumer and customer focus – curiosity, ability to uncover relevant insights and translate these into actionable plans.
- Rigour and order – ability to identify important issues and work through complex problems accurately.
- A deep-seated passion for exploding the nutrition category and marketing with a purpose.
Leadership
- You are energized by delivering fantastic results and are an example to others.
- You take personal responsibility and accountability for execution and results.
- You actively build your own wellbeing and resilience.
- You focus on the Consumer and what they need.
- You are humble and look around to interpret evidence and data smartly.
Unilever is an equal opportunities employer and committed to diversity and inclusivity in the workplace. We invite applications from all candidates representing diversity of age, sex, disability, sexual orientation, race, religion or belief.
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