Closing date: 7th November 2024
Salary: £28,500 dependent on experience+bonus +benefits)
Drive impactful publicity campaigns and maximise sales across a broad range of titles.
Hodder & Stoughton is a division of Hachette, one of the largest publishing groups in the UK, with 12 publishing divisions and over 60 imprints. Everyone here is proud to be in the business of opening doors and minds. With over 150 years of ground-breaking publishing from book lovers, original thinkers and market leaders, our unwavering mission has been to publish the most compelling voices in every genre. We continue to find new ground, new audiences and new voices with every title we publish. We are passionate readers and believe in the power of words to change lives.
What you'll be doing
The ideal candidate will create, implement and measure publicity campaigns for allocated titles in order to maximise sales and raise the profile of our authors, brands and titles. You will maintain high quality relationships with authors, agents and partners. Our publishing is broad and dynamic, including commercial fiction, lifestyle, memoir, history, literary and serious non-fiction.
- Create innovative publicity campaigns for allocated titles to grow sales, raise author/book profile and brand awareness across all editions including physical, digital and audio.
- Analyse the impact of publicity on sales.
- Develop and maintain relationships with all areas of the media to secure positive coverage for new titles.
- Plan, schedule, write and place press releases to publicise activities associated with titles and promotional events.
- Pitch books/products and authors to media contacts and event organisers.
- Organise and accompany authors to publicity events within the UK.
- Work in conjunction with other team members and support colleagues across major campaigns.
- Liaise closely with editorial, sales and marketing to ensure comprehensive campaigns across all platforms.
- Understand and manage own budgets, campaign categories and prioritisation.
- Manage freelance resources where needed.
- Collate media coverage, keeping authors, agents and editors informed.
- Understanding of social media and influencer outreach.
- Keep up-to-date with developments in the industry, share experiences and ideas for improvements.
- Attend events in the evenings and at weekends as reasonably required for the role.
Who we are looking for
Working on a range of commercial and literary fiction and non-fiction, you will have good media contacts and demonstrable knowledge in planning and executing campaigns using a variety of media outlets, coordinating events in bookshops, festivals, libraries and beyond, and a strong knowledge of social media and online media.
The ideal candidate will be an enthusiastic and proactive team player with good communication, organisation and time management skills. You will have a track record in identifying opportunities to reach new and diverse audiences through your campaigns and demonstrate a strong understanding of the importance of the elements needed to make a title commercially successful. You will be used to liaising between internal departments, from marketing and sales to rights and editorial, and communicating effectively with authors, agents and press, as well as successfully developing and maintaining contacts across the industry.
Knowledge, skills and experience
- Proven experience in publicity or relevant area
- Experience of the media, including traditional, online and social media
- Experience of pitching to media and event organisers
- Creating and delivering publicity campaigns
- Financial awareness
- Use of media databases
- Experience of collaborating with colleagues and with other departments
What we offer
Our staff are our greatest asset, and our benefits reflect this:
- 28 annual leave days per year, increases to 29 days after 2 years' service and goes up to 30 days after 5 years' (+ bank holidays)
- Private medical insurance
- Generous pension schemes
- Rent deposit loans
- 2 community days per year
- Summer hours (finishing at 1pm on Fridays during the summer months)
- Retail discounts through Hachette rewards
- Cycle to Work scheme
- Eye care vouchers
- Wide-ranging training library
- Development programmes (including mentoring)
- Up to 70% off book purchases
- A charity bookshelf
- 12 Staff-led employee networks that are voluntary, including Gender Balance, Thrive, Pride, All Together, Wellbeing and religious networks
- Season ticket loans
- And much more!
The role will be based at our London office, Carmelite House, with a blend of in-office (3 days) and homeworking (2 days) per week.
Our commitment
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.
The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit
Please state in your application that you found this role via Creative Access.
