Senior Marketing Executive£30-35k DOE + bonusLondon based hybrid roleAre you an experienced marketeer looking for a new challenge within the B2B media and events landscape? If the answer is yes, then this might be the perfect opportunity to take your career to the next level. We are working with a leading B2B media and events business to help them find a Senior Marketing Executive to help deliver effective and innovative marketing strategies across a portfolio of B2B conferences and awards.This role will allow you to further expand your marketing experience across a variety of channels, looking at both development and implementation of targeted campaigns. You would be joining a progressive business and a team of friendly, energetic people and you will also see great opportunity for growth in the long term.Key responsibilities Working directly with the Marketing Manager to develop and implement multi-channel event marketing campaigns (including email, social, and content marketing) to increase lead generation, engagement and brand awarenessWriting copy for email, web and social campaignsAnalysis and optimization of campaign performance and dataThorough reporting on campaign activity and KPI’sLiaising with internal and external stakeholders to ensure all set campaign goals and objectives are to be met/exceededContinuous market analysis to keep up with the industry trends that will feed into the creation of innovative campaignsThe ideal candidate will haveStrong experience in B2B events marketingExperience using CRM systems including HubspotGoal-oriented, driven and determined ‘can do’ attitudeOutstanding attention to detail, multi-tasking and copywriting skillsApproachable manner and excellent communication skillsAbility to work in fast-paced environmentThis is a fantastic opportunity to enhance your career and take one step closer to your ultimate career goals! If this sounds like something you’d be interested in, make sure to apply now!#beSAVVY