We are seeking a creative and strategic Social Media & Content Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing our social media strategy and content creation across various platforms. This role requires a strong understanding of digital marketing, excellent writing skills, and the ability to engage audiences through compelling contentBasic Job ResponsibilitiesCreate and execute comprehensive branding strategies to increase brand awareness and engagement.Write and edit engaging content for social media posts, blogs, articles, newsletters, and website pages.Develop an annual calendar of events aligned with organizational goals, marketing objectives, and key industry trends. This includes identifying relevant occasions, topics, themes, and content pillars for each event.Stay abreast of emerging trends and best practices in personal branding, social media marketing, and digital communication to continually refine strategies and tactics.Collaborate closely with designated leadership individuals and internal teams, such as marketing, communications, and PR, to align personal branding initiatives with overall organizational objectives.Develop engaging and compelling content across multiple social media platforms, including but not limited to LinkedIn, Twitter, Instagram, TikTok, and Facebook.Lead the planning and execution of a diverse range of events throughout the year, including industry conferences, webinars, workshops, launches, and promotional campaigns.Perform any other tasks that may be assigned within your portfolio.