REGIONAL ACCOUNT EXECUTIVE - Drinks - North WestLocation: Field basedSalary: Up to £39,000 basic + 20% bonus + Company Car + pension + healthcare etc.New Chapter Consulting have joined one of the biggest brands in the global drinks industry in the search for a Regional Account Executive. They've grown 20% in the last year due to their effective marketing strategies and their culture is second to none. They're passionate, non corporate and it's an extremely sociable environment. They're now looking for a Regional Account Executive to join their team!As a Regional Account Executive you will be responsible for driving availability & secondary placements of the brand, building and developing internal/external relationships, executing instore sales drivers and acting as an expert within the Soft Drinks category.ResponsibilitiesResponsible for 20 Regional Grocery Groups with influence over 500 Stores with major retailers.Prioritise and manage coverage of your key accounts and stores to maximise growth opportunities within your territory.Establish effective joint working relationships with key stakeholders both internal/external.Work closely with field sales agency sales representatives to align store priorities to support your Regional Agreements.Plan, forecast, track, and review sales performance & targets for all groups & stores.Maintain and increase availability of brand at both Front-of-Store (Chilled) and Back of Store (Ambient) and agree additional placements of the product in store, through either store owned or branded fridgesEnsure effective roll out of New Distribution Points (NDP) in line with National Agreements.Increase in-store presence through visibility and awareness of the product through merchandising product on shelf, in fridges and around the storeDrive compliance of agreed National Head Office Joint Business Plans whilst also identifying local promotional opportunities.Execute relevant Point of Sale (POS) and bespoke activations reflecting relevant brand campaigns.EssentialsProven sales skillsClear understanding and knowledge of Grocery channel and major retailersGreat track record of achieving targetsBe able to effectively communicate and negotiate with customers.Strong ability to utilise and understand category and financial insightsAbility to develop strong relationships with internal/external stakeholdersThe territory covers the North West of England including major cities such as Manchester / Preston etc. and you'll need to live within, or be willing to relocate to this area. Could this be a role of interest to you? If so, apply with your CV now!