Role: Global Head of Communications Location: London (Hybrid) Salary: £110,000 + Car Allowance + Bonus + BenefitsThe Advocate Group are delighted to lead the search for a Global Head of Communications for a luxury consumer brand. You will oversee all aspects of the brand’s communication agenda globally. Lead the development of breakthrough campaigns with a digital first approach to drive brand desire and power whilst ensuring consistent and effective brand messaging worldwide to achieve long-term brand growth.AccountabilitiesDetermine the vision for the brand overall communication strategy and agenda in collaboration with the Global Brand Managing Director and in line with the groups way of Building Brands. Work closely with the CMI and Innovation team to integrate data-driven insights into communication strategies & campaigns. Oversee all aspects of global advertising, from ideation to launch in market, to create seamless integrated omnichannel campaigns that generate brand desire, bring the positioning to life, and are grounded in consumer insight. Collaborates with the Luxury PR and Partnership team to translate the global strategy into fully integrated, effective, and compelling campaigns & activations that reinforce the brand luxury credentials.Ensure consistent and cohesive brand messaging across all communication channels and regions.Act as the brand guardian for all communication initiatives across markets by ensuring guidelines, key messaging frameworks, and brand voice are correctly executed locally. Adopt and promote the groups way of Building Brands ensuring its consistent application across all brand communication campaigns & initiatives. Work with key stakeholders across global marketing functions and local marketing teams to develop and implement best in class communication programmes with supporting distinctive brand assets, toolkits and guidelines that drive consumer desire and long-term equity growth.Collaborate with the Innovation, Gifting & Brand Experience teams to develop the communication strategy and plans for new product launches, gifting campaigns and other brand initiatives. Set the vision for the brand’s digital strategy and agenda to create a seamless omnichannel user journey based on data driven insights & learnings. Define the vision for the brand global PR & Partnership strategy. Oversee budget management across all communication campaigns and ensure A&P is effectively allocated to support the communication agenda in priority markets. APPLY NOW for Immediate consideration or call Lee McNally directly on 07590863306.