GOAT Interactive is the online division of the Editec Group. The objective of GOAT Interactive is to use the vast knowledge of Africa, combined with digital excellence, to ensure that all of our brands occupy the podium positions in the countries we operate in. With a growing presence in 17 countries, GOAT represents the largest group of gaming brands on the continent.To help us continue on our already impressive growth trajectory, we’re on the lookout for CRM Executive to own our CRM strategy across our French speaking markets, delivering second to none CRM marketing campaigns that help position our brands as the number one betting and casino products in their markets. Can be based in London or Malta What you’ll be doing day to day:Assisting the CRM promotional and marketing campaign calendar for your countries Working alongside the CRM Managers, to plan and execute revenue-driving CRM marketing campaigns within your assigned countries.Assisting with promotional design briefs to different departments and ensuring campaigns are fulfilled by relevant teamsExecuting, analysing, and reporting on campaign effectiveness through various data platforms.Regularly monitor country by country performance dataAssist in monitoring country-by-country performance data and use this to devise ad-hoc and automated campaigns to maintain and increase market growth and customer valueDevelop an in-depth understanding of activity from all customer value segmentsUser key data insights to help build new customer segments, ensuring customers get the right communication, at the right timePerform marketing activities for the Premier Bet brand including, copywriting, and campaign creationConduct competitor analysis and market development to enable Premier Bet and it’s associated brands to better the offering of our competitors.Essential Background:Excellent verbal and written communication skills in FrenchExcellent knowledge of EnglishStrong organisational skills and experience of balancing multiple campaignsData driven with the ability to turn these insights into actions and resolutions Experience in the gaming industry is beneficial Marketing mindset and analytical traitsCollaborative, with the ability to adapt and work alongside multiple departments Experience working with multiple stakeholders across different localised strategiesQuality project & time management skillsStrong communication skillsAbility to work dynamically and remotelyGood attention to detail & creativity Ability to perform in a hybrid office/home working environmentDesirable background Have a keen Interest in Sports, especially football and casino gamesGood understanding on competitor analysis & reporting Can be based in London or Malta Next Steps…To find out more and to be considered as a future GOAT, apply now and one of our recruitment team will be in touch to discuss.