Job Description

Heritage Lincolnshire is a vibrant charity dedicated to preserving and promoting Lincolnshire’s rich cultural heritage, inspiring community engagement and supporting economic vitality. We are looking for an innovative and driven Visitor & Operations Manager to spearhead a transformative project, turning the historic Greyfriars site into a bustling hub of activities and events in the heart of the city of Lincoln. This project is being delivered in partnership with the City of Lincoln, with funding from the National Lottery Heritage Fund.

Role Overview

This is your chance to be at the forefront of Greyfriars’ renaissance. After years out of use, Greyfriars is set to become an innovative cultural epicentre. As the Visitor & Operations Manager, you’ll be at the heart and soul of the Greyfriars project, working with our dedicated project team during the construction phase and leading the operational management post-opening.

Your mission? To transform Greyfriars into a venue for events and cultural activities, while enhancing its historical significance. This role is designed for a dynamic, creative professional, adept at implementing strategic visions. You will deliver and further develop the current activity plan during the construction phase through to opening. You will be responsible for providing a high-quality visitor welcome, overseeing the day-to-day management of a diverse team, creatively adapting pre-defined activity and business plans to maximise engagement and income generation.

You will report to the Chief Executive in delivering this priority project, working closely with the Learning Manager at Heritage Lincolnshire and colleagues at City of Lincoln Council.

Key Responsibilities:

Activity Plan Delivery and Development: Direct and adapt the Greyfriars Activity Plan, tailoring it to meet and exceed visitor and stakeholder expectations. Ensure all project milestones and objectives are met or exceeded to establish the site as a sustainable cultural and community resource. Cultivate a volunteer team to support the visitor experience.
Creative Content Development: Innovate and enrich programming to captivate and grow audiences. Develop and deliver compelling content that bridges cultural heritage and contemporary relevance.
Business Development: Market the spaces within the building to local and regional companies, charities and other groups with a view to securing bookings for commercial and other uses.
Operational Management and Team Leadership: Establish and manage operational structures and teams of paid staff and volunteers to deliver excellent visitor services and ensure the site’s smooth running during events. This will include responsibility for recruitment, selection, and training ensuring compliance with legal and safety obligations and other responsibilities related to building management post opening.
- Rota Management: Establish and manage a comprehensive work rota ensuring staffing for regular operations and special events, maintaining high standards of visitor experience and operational efficiency.
- Commercial Viability and Financial Oversight: Manage financial planning, income generation and budget management with a focus on financial sustainability through effective commercial practices.
- Budget Management and Resource Allocation: Meticulously manage the Activity Plan project budget, seeking additional funding opportunities to enhance project sustainability.
Marketing & Communications: Oversee the development of the Greyfriars brand, overseeing production of marketing materials and delivering the marketing and communication strategy, managing use of social media and other channels of communication.
Stakeholder Engagement: Working with the Chief Executive to build and maintain strong relationships with key stakeholders including City Council representatives, internal teams at Heritage Lincolnshire, and external partners. Act as the primary liaison to facilitate collaborative project efforts.

The Visitor & Operations Manager will serve as a keyholder for the site. In the event of an out of hours alarm activation or other emergency the post holder will be required to attend site. These instances are expected to be infrequent. Out of hours call outs will receive time off in lieu for the time worked.

Benefits of working for Heritage Lincolnshire:

Opportunity to lead a high-profile project with significant operational and creative autonomy and community impact.
Competitive salary and benefits package.
Professional growth opportunities and potential for role continuation beyond the initial term based on project success.
Working with a charity that values teamwork and peer nominated Team Member of the month.

THE HERITAGE TRUST OF LINCOLNSHIRE-1

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Visitor & Operations Manager - Reimagining Greyfriars, Lincoln