KEY RESPONSIBILITIES:
- Store Placement: Be placed in stores according to the HP Retail Store Base and current structure, ensuring optimal coverage and representation.
- Policy Adherence: Follow the policies and guidelines communicated by the store, maintaining compliance with regulations and standards.
- Weekly Meetings: Meet with the Area Manager once a week for reports, concerns, feedback, plans, directives, and material handover such as POSM and challenges.
- Weekend Activations: Conduct weekend activations as mandatory activities, engaging with customers and promoting HP products.
- Execution Excellence: Secure the #1 position in store for all executions, ensuring optimal visibility and prominence of HP products.
- Price Ticket Maintenance: Ensure daily maintenance of correct price tickets in store, both on and off promotion, to accurately reflect pricing and promotions.
- Merchandising Execution: Execute in-store merchandising according to HP and Retailers' directives and/or planograms, maintaining consistency and quality.
- Relationship Building: Build fruitful relationships with retailers and their staff, fostering collaboration and support for HP products.
- Professionalism: Adhere to a dress code supplied by HP, always presenting a professional and polished image.
- Demonstrations and Engagement: Conduct demonstrations as required and aligned with key SKUs and product focus, engaging with customers to showcase product features and benefits.
- Hygiene and Maintenance: Ensure demo product maintenance and hygiene, always keeping demonstration materials clean and presentable.
- Event Support: Provide support to retailers when HP Brand is involved with store-related events or activities, contributing to the success of promotional initiatives.
QUALIFICATIONS AND SKILLS:
- High school diploma or equivalent required; additional education or training in sales or marketing preferred.
- Previous experience in retail sales, customer service, or brand promotion preferred.
- Excellent communication and interpersonal skills, with the ability to engage effectively with customers and retailers.
- Strong presentation skills, with the ability to showcase product features and benefits in a compelling manner.
- Detail-oriented with a focus on execution excellence.
- Ability to work independently and manage time effectively in a fast-paced retail environment.
ATTRIBUTES:
- Enthusiastic and outgoing with a passion for customer engagement.
- Professional demeanour with a commitment to representing the HP brand with integrity.
- Adaptability and flexibility to work weekends and accommodate changing schedules.
- Team player with a collaborative mindset and willingness to support team objectives.
Goal-oriented with a drive to achieve sales targets and promote brand awareness.
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