Are you a marketing maven with a knack for brand management and campaign execution? Do you thrive on creating compelling customer journeys and driving business growth? Join our dynamic team as a Business Liaison Officer and be the central point of communication for the TGRC Brand, ensuring our marketing strategies align seamlessly with our company goals.
Purpose of the Job
The Business Liaison Officer is responsible for developing and implementing marketing strategies across print, digital, and social media platforms. This role focuses on acquiring new business, retaining clients, and enhancing customer experiences. As the custodian of the companies Brand, you will coordinate branding efforts internally and externally.
Key Responsibilities
- Marketing Strategy and Execution: Align marketing strategies with company goals, plan and execute growth-driven campaigns, and engage internal staff and clients.
- Campaign Management: Monitor and optimize campaigns, manage digital platforms.
- Coordination and Communication: Liaise with marketing agencies, produce communication materials, and implement activations and expos.
- Brand Management: Act as the central point of communication and information about the companies Brand.
Qualifications and Experience
- Matric (Grade 12). (Essential)
- Relevant marketing qualifications. (Essential)
- Social media and content marketing knowledge and experience.
- Minimum of 3 years in brand marketing.
- Project management skills.
- Community management experience with software knowledge.
- Valid driver’s license and own vehicle.
- Experience in the recycling industry (advantageous).
Key Competencies
- Excellent communication and interpersonal skills.
- Strong analytical and problem-solving abilities.
- Ability to work independently and as part of a team.
Personal Attributes
- Attention to detail.
- Proactive and self-motivated.
- Ability to manage multiple priorities.
- Adaptable and able to work in a fast-paced environment.