Job DescriptionJob Description
We are seeking a Digital Creative Strategy Manager to join our growing team. The ideal candidate will be responsible for developing and implementing a cohesive creative strategy for our advertising and organic content across digital platforms.
Key Responsibilities
- Develop and execute the overall creative strategy for app advertising campaigns and organic content
- Write detailed creative briefs for video editors and influencers
- Design innovative creative angles for advertising videos and organic content
- Develop engaging hooks to maximize user engagement
- Manage video integration on advertising platforms (Meta Ads, TikTok Ads, etc.)
- Analyze campaign performance and adjust strategy accordingly
- Establish and maintain a regular content production schedule
- Collaborate closely with marketing, product, and development teams
Required Skills
- Minimum 3-5 years of experience in digital creative strategy, preferably in the mobile app sector
- Excellent writing and communication skills
- Proficiency in digital advertising platforms (Meta Ads, TikTok Ads, etc.)
- Deep understanding of current trends in social media video content
- Ability to analyze data and make data-driven decisions
- Creative mindset with a strong aptitude for generating original ideas
- Excellent project management and organizational skills
Bonus Skills
- In-depth knowledge of Muslim community and culture
- Experience in the dating app industry
- Proficiency in video editing and graphic design software
- Skills in growth hacking and conversion optimization
Personal Qualities
- Passionate about social media and new technologies
- Ability to work independently and as part of a team
- Adaptability and flexibility in the face of rapidly changing digital landscape
- Cultural sensitivity and respect for diversity
What We Offer
- A dynamic and stimulating work environment
- The opportunity to contribute to the growth of an innovative app
If you are passionate about creating impactful digital content and want to contribute to the success of a dating app that respects Muslim values, we want to hear from you!