Job Description

We are seeking a Digital Creative Strategy Manager to join our growing team. The ideal candidate will be responsible for developing and implementing a cohesive creative strategy for our advertising and organic content across digital platforms.

Key Responsibilities

Develop and execute the overall creative strategy for app advertising campaigns and organic content
Write detailed creative briefs for video editors and influencers
Design innovative creative angles for advertising videos and organic content
Develop engaging hooks to maximize user engagement
Manage video integration on advertising platforms (Meta Ads, TikTok Ads, etc.)
Analyze campaign performance and adjust strategy accordingly
Establish and maintain a regular content production schedule
Collaborate closely with marketing, product, and development teams

Required Skills

Minimum 3-5 years of experience in digital creative strategy, preferably in the mobile app sector
Excellent writing and communication skills
Proficiency in digital advertising platforms (Meta Ads, TikTok Ads, etc.)
Deep understanding of current trends in social media video content
Ability to analyze data and make data-driven decisions
Creative mindset with a strong aptitude for generating original ideas
Excellent project management and organizational skills

Bonus Skills

In-depth knowledge of Muslim community and culture
Experience in the dating app industry
Proficiency in video editing and graphic design software
Skills in growth hacking and conversion optimization

Personal Qualities

Passionate about social media and new technologies
Ability to work independently and as part of a team
Adaptability and flexibility in the face of rapidly changing digital landscape
Cultural sensitivity and respect for diversity

What We Offer

A dynamic and stimulating work environment
The opportunity to contribute to the growth of an innovative app

If you are passionate about creating impactful digital content and want to contribute to the success of a dating app that respects Muslim values, we want to hear from you!

Inshallah

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Digital Creative Strategy Manager